Give Blood’s Missing Type campaign is asking everyone to ‘drop’ the letters of the main blood groups to show support for blood donation and register to give blood. This year blood donor organisations from 21 countries – covering 1 billion people – are coming together, with support from organisations such as Microsoft, Boots and Manchester City.
England needs almost 200,000 new donors, especially from blood groups like O negative and A negative, younger and black and South Asian donors. So please support this campaign and encourage your communities to give blood today.
Additionally Nadine Eaton, Head of National Campaigns at NHS Blood and Transplant, has written a short blog to explain the background to this campaign.